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Final Call: Pre-order the ACE Genesis before it’s gone

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TW Steel 20th Anniversary Collection

For twenty years, TW Steel has shaped the world of oversized watches with bold design, fearless attitude and pure performance. From Formula 1 and MotoGP to Dakar legends and global ambassadors, our journey has been driven by speed, craft and character. The 20th Anniversary Collection celebrates this milestone with three limited editions, crafted to honor the DNA that defined us.

FINAL CALL:

Pre-order the ACE Genesis before it’s gone

Celebrating 20 Years

In 2005, TW Steel changed the face of watchmaking. Founded by Ton and Jordy Cobelens, the Dutch father and son duo set out to create watches that refused to blend in. When the industry played it safe, they went oversized, daring and confident. The very first Canteen model sparked a new era of expressive design and built a global following. Two decades later, TW Steel stands as a symbol of independence and attitude, with watches worn by those who live life on their own terms. The 20th Anniversary Collection celebrates that fearless beginning and the power of staying bold.

Born from Racing DNA

From day one, TW Steel has lived at full throttle. Motorsport is more than a partnership, it’s part of our identity. Over the years, we’ve powered timing instruments alongside Renault F1, Sahara Force India, Yamaha MotoGP, WRC and the Dakar Rally. Every race, every lap, every second has shaped the way we design. Bold lines, precision engineering and an obsession with performance define each timepiece. The roar of engines, the pulse of speed, the focus of control, that’s what drives TW Steel. With 20 years of racing heritage, the brand continues to build watches made for those who never slow down.

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Icons Who Shaped Our Story

TW Steel’s journey is built on collaborations with champions who share the same fearless mindset. From Formula One legend David Coulthard to MotoGP icon Mick Doohan, from Dario Franchitti to Emerson Fittipaldi, our ambassadors have lived the thrill of pushing limits. Together, we’ve created limited editions that honour performance, courage and individuality. Each partnership has added a new layer to the brand’s legacy: the connection between time, power and passion. Through them, TW Steel became more than a watch company, it became a lifestyle statement for those who dare to live large.

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Limited Anniversary Editions

The 20th Anniversary Collection brings together three limited-edition timepieces that each capture a part of the TW Steel story. The ACE140, powered by a Swiss-made automatic movement, represents precision and craftsmanship at its finest. The VS133 channels pure motorsport energy with its bold blue steel case and racing-stripe dial. The CS127 revives the original Canteen spirit in a modern Ice Blue chronograph. Each model is limited to only 200 pieces worldwide, designed to mark two decades of relentless innovation, bold design and unmistakable Dutch style. Collect them, wear them, and own a piece of TW Steel history.

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Bold into the Future

From a single bold idea to a global success story, TW Steel has built a movement that transcends time. Sold in over 100 countries and embraced by a worldwide community of fans, the brand continues to stand for confidence, energy and individuality. The 20th Anniversary Collection is not just a tribute to the past but a promise for the future. Every detail, every design, every limited edition reflects the belief that bold will never go out of style. The next 20 years start here, stronger, sharper and more fearless than ever.

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